Sunday, July 13, 2025

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WILDWOOD CREST – An application for a beachfront hotel, which seeks major variance relief, was continued to April, much to the disappointment of a standing-room-only crowd at a March 1 hearing in front of the Wildwood Crest Planning Board. 

The Mahalo Hotel, a controversial renovation that’s adding an addition on the old Ocean Holiday Motel, proposed by ICONA Resorts Chairman Eustace Mita, previously came before the board in 2020 and was granted the requested relief, including 18 variances, at a meeting that had only one comment from the public. 

However, Mita had to amend the application to obtain a Coastal Area Facility Review Act (CAFRA) permit, with the change requiring it to come back in front of the Wildwood Crest board as a new application. 

In the meantime, the Ocean Holiday has been an eyesore, with work on the property frozen and construction fences surrounding it. 

A CAFRA permit for the 66-room project was issued by the state Department of Environmental Protection (DEP) in May 2022. Consistent with that site plan, the applicant will now request less relief than he was previously granted, with setbacks off Rosemary Road improving from the prior ask of zero feet to 11-feet.

This time, however, there is expected to be more opposition