County Technical High School Students Attend State Conference on Tourism

Sponsored by the New Jersey Tourism Industry Association (NJTIA) and the Greater Wildwoods Tourism Improvement and Development Authority (GWTIDA), 12 students from the Cape May County Technical High School’s Travel, Tourism, Event Planning, and Marketing program attended the New Jersey Conference on Tourism, held at the Hard Rock Casino Hotel in Atlantic City Dec. 4.
The students met the industry’s leading professionals, along with local and state officials, and attended several keynote presentations and seminars about the tourism and hospitality industry’s latest trends and best practices.
“These students are the future of the New Jersey tourism industry, and GWTIDA is proud to sponsor their attendance at this year’s conference, so that they may meet the industry’s leading professionals, attend important seminars and learn more about the travel and tourism industry in New Jersey,” stated GWTIDA Executive Director and CFO John Siciliano.
This marks the seventh year that NJTIA and GWTIDA have sponsored Cape May County Technical High School students. Students who complete the Travel and Tourism course, taught by Jennifer Siciliano, along with Exploratory Teacher Jill Chin, will earn college credits that may be applied to the Atlantic Cape Community College or Johnson and Wales College of Travel and Tourism programs, allowing students to have a well-rounded background in the industry.
Organized by the NJTIA, this year’s New Jersey Conference on Tourism offered unique networking opportunities, with industry professionals from all over New Jersey. Sessions include marketing tactics and tools of the trade that have been proven to drive tourism traffic into towns during their peak seasons and how to keep a destination relevant during the off-season.
Attendees also learned about how to improve and capitalize on their digital footprint to target a wide variety of individuals.