For the third holiday season in a row, Cape May Brewing Company is collecting non-perishable food items for the Community FoodBank of New Jersey. The nonprofit feeds more than one million people per year, and provides food assistance to over 250 charities throughout Cape May, Cumberland and Atlantic Counties.
“Any legitimate place providing food to the underprivileged in these areas is likely getting the bulk of their donations through us,” says Executive Director Evelyn Benton. “We’re thrilled when organizations like the brewery think outside of themselves to contribute.”
From now through Dec. 14, non-perishable food items will be accepted at CMBC’s tasting room. Canned fish and meat, canned or boxed meals, milk, peanut butter, and canned fruits and vegetables are especially welcome. No glass, cellophane, soda, bottled water or baby food, please.
For every four items they donate, visitors will receive one dollar off of any beer-to-go purchase. Thanks to the generosity of its patrons, CMBC contributed 146 pounds of food to the cause last year, and is hoping to top this number in 2015.
“We’re in a position of high visibility,” says CMBC President Ryan Krill. “It’s not all about great beer; it’s about taking our momentum and putting it to use for the public good.”
New this season, guests of the brewery will also have the option of donating a dollar to play the Hook and Ring Toss game set up in the CMBC tasting room. All proceeds will be gifted to the FoodBank.
For more information on this and other cool CMBC happenings, visit capemaybrewery.com.
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