Franklin Bank Appoints New Board Member

Franklin Bank is pleased to announce that Craig D. Keyser has been appointed to the bank’s Board of Directors. Keyser is a 25 year human resources and governance leader, serving in both executive and consulting roles with leading companies and serving in diverse governance roles. Since 2010, he has been the Principal of Manchester HR Advisors, a human capital solutions company.
Prior to founding Manchester HR Advisors, Keyser was Executive Vice President of Human Resources for Trump Entertainment Resorts, an entrepreneurial gaming and hospitality company with over 10,000 employees. He led the human resources functions for 15 years until 2010. In his role as Chief Human Resources Officer, he was directly responsible for all human capital and organizational development initiatives, labor relations, staffing, benefits, compensation, HRIS and customer service functions. His influence and ability to navigate through both robust growth periods and distressed environments was a hallmark of his leadership contribution.
Keyser previously served as Chairman of the Atlanticare Regional Medical Center Board of Governors and served on the Board of Atlanticare Health Systems from 2008 to 2011. He was a trustee on the hospital board since 2004. Atlanticare was awarded the 2009 Malcolm Baldrige National Quality Award and holds various health care distinctions including 2010 Modern Health Care Magazine’s Best Places to work. Keyser served on various Atlanticare System committees including Quality, Governance, Finance, Compensation and Human Resources. He is currently an independent member of the Atlanticare Compensation Committee.
He received his Bachelor of Arts degree in Journalism and Communications from the Pennsylvania State University in 1983 and completed a select mass communications program at the University of Manchester in England. Keyser has spoken frequently to business and academic audiences on various human resources and organizational development topics.
Keyser previously served on the Greater Atlantic City Chamber of Commerce and the United Way of Atlantic County’s Board of Directors. He, his wife Lynn and their children, Ian, Kieran and Gretchen reside in Petersburg, New Jersey.
Franklin Bank operates seven offices throughout Southern New Jersey; serving residents and businesses of Salem, Gloucester, Cape May, Atlantic and Cumberland Counties. Franklin has been a community partner for over 150 years and has carved its niche as a leader in legendary customer service.