Comcast Introduces Digital ‘World of More’

WILDWOOD — It’s a digital world. Today, television programming is digital, TV sets are digital, consumer electronics are digital, music is digital (CDs, MP3s, iTunes), movies (HD, BluRay DVD) are digital, and even broadcast television is going digital. Comcast will soon complete its own digital service upgrade.
Comcast is introducing a digital service upgrade called “World of More.” World of More will bring additional benefits to all Comcast customers including those who, for the first time, will receive digital-quality channels, video on demand, digital music channels and other features at no additional cost.
Twelve things you should know about Comcast’s digital upgrade include:
1. Comcast’s digital upgrade, called “World of More,” is a nationwide initiative that is rolling out neighborhood by neighborhood in an effort to keep customers ahead of the digital curve and bring them access to more innovative products and services at no additional cost.
2. Comcast’s digital service enhancement will offer customers more high-definition, faster Internet speeds, MORE Video On Demand and the ultimate in digital video and sound.
3. World of More is entirely separate from the federally-mandated DTV transition that occurred June 12, 2009.
4. One analog channel consumes the same amount of bandwidth as 10 digital or three HD channels.
5. By July, Comcast will begin delivering its Standard Cable, aka Expanded Basic Cable service (channels in the 28 to 77 range), to customers exclusively in digital format.
6. While the large majority of Comcast’s customers have digital service, some will need to obtain equipment for additional TV sets in the home (for example, a TV set in the kitchen with no box from Comcast).
7. Customers who currently subscribe to Standard Cable service and receive an analog signal directly to the TV set without a Comcast set-top box will need to obtain digital equipment from Comcast. Easy-to-use self-installation kits are available for pick up at local Comcast service centers or can be mailed to the customer.
8. Comcast will provide each household with up to three pieces of digital equipment, all of which will come with no additional monthly charge and deliver the added benefits of an enhanced video experience.
• Nielsen research shows that the average household has 2.8 televisions.
9. Once they install Comcast’s digital equipment, customers in the Pleasantville, Wildwood, Avalon and Vineland systems will immediately receive a free upgrade to digital services and numerous benefits:
• Digital quality picture and sound on all channels
• 25 additional channels including AMC, Bloomberg TV, Shop NBC, Lifetime Movie Network, Hallmark and more.
• Access to more than 20,000 On Demand programs
• More than 45 commercial-free music channels
• Interactive on-screen programming guide with search and parental-control functions
10. In the coming months, Comcast’s World of More will bring customers:
• MORE HD choices – 100 channels
• FASTER Internet speeds beyond the 50 Mbps speeds we recently introduced
• MORE On Demand programs – beyond 25,000 titles
• MORE ethnic channels and programming
11. Customers who subscribe to Comcast’s Limited Basic service – as their primary service or on secondary TV sets – will continue to receive analog programming with no equipment required.
12. As channels are upgraded to an all-digital format in each area, Comcast is communicating early and often with customers to explain what is happening, how it affects them and what actions they need to take – if any.
For more information and a step-by-step video demonstration, visit: www. comcast.com/ digitalnow or call 877-634-4434 to have them shipped directly to the home at no cost. There are no installation costs if customers pick up and connect the devices.
Professional installation of equipment is also available. A technician visit costs $18.